PRINCIPAL
"In the midst of difficulty, lies opportunity" ~ einstein
KENNETH TB TAN
Kenneth’s background is in the fields of branding and communications, having worked with top international advertising agencies in the early part of his career of over 20 years. He had handled a very wide and deep range of global and local brands, and launched projects including many of the world’s firsts. The next 20 years saw him consulting independently.
He left the advertising industry to work directly with business owners and to nurture his entrepreneur and business instincts. His everyday joy is in trouble shooting and problem solving of the varied challenges of the projects his clientele shares with him.
His thinking was clearly ‘blue ocean’ even before the book was published. The Kaizen philosophy is his daily work mantra for continuous improvement.
His fields of special interests are in:
Senior Living & Habitats | Senior Tourism | RV
Property Development Differentiation
Intelligent Information Management | EDMS3
Crop Agriculture | Food Security
Green Energy | Energy Efficiency
Kenneth’s project and consulting roles are in Strategic Planning, Concept Vision, Corporate Story-Telling, Branding, Communication Design, Advertising and Marketing.
For us at Kenmerintis™, the Kaizen principle is our living attitude • The design process never ends according to any timeline or deadline • A design result may be relevant and applicable to answer a need at a given time, but the design process is continuous on the empathetic plane throughout the conscious and subconscious realms • 360º • Work with us if you are seeking holistic creative and strategic partners on your business journey
• Making things work; Making things work better; these are our traits •
• Making things work; Making things work better; these are our traits •
~ For Better or First™ ~
our name | MERINTIS (Malay language): ~ to clear a new path, pioneering, to be the first to explore a new region or subject.
our attitude | KAIZEN ~ Kaizen is a Japanese term meaning "change for the better" or "continuous improvement." It is a Japanese business philosophy regarding the processes that continuously improve operations and involve all employees. Kaizen sees improvement in productivity as a gradual and methodical process. > more info
our attribute | DESIGN THINKING ~ Design thinking is a process for solving problems by prioritizing the consumer’s needs above all else. It relies on observing, with empathy, how people interact with their environments, and employs an iterative, hands-on approach to creating innovative solutions. > more info
